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Mack extended warranties now in ANZ



10 Nov 2008


Mack Camera and Video is launching its International Extended Warranty products in Australia and New Zealand.

Mack’s worldwide coverage ensures customers are protected whether they are visitors from overseas, or locals heading offshore.

"Extended warranties are the perfect add-on sale, delivering profit without trying up cashflow in inventory," said Glynn Lavender, sales manager, Australia and New Zealand, Mack Camera & Video Service.

"With margins tight on hardware, retailers need add-on sales to increase the profitability of the total sale.

"International warranties have tremendous appeal because consumers know that it's while they are on the road that their gear is most vulnerable to damage. They also differentiate what you have to offer from the store down the road.
 
"Don’t just offer your customers Australian extended warranties – open up the world to them!" he said.

If a warranty-covered product needs servicing from Australia or anywhere in the world, they simply email Mack and will be directed to the nearest service agent, where repairs will be carried.

Mack’s leading product, their Diamond Warranty Plan, covers far more than a standard extended warranty offered by other companies, and includes:
  • Impact damage;
  •  Sand damage;
  •  Abnormal wear and tear;
  • Unintentional abuse.
They are also transferable - if the owner sells the product, the buyer also takes ownership of the warranty. 

Lavender said that Mack offers the best coverage available for amateur and professional equipment of any value as well as covering a wide range of complementary products such as: 
  • Camera lenses to any value
  • Digital SLRs to any value
  • Video cameras to any value
  • Laptops and PCs
  • Scanners and printers
  • GPS/PDA devices
  • External hard drives
  • Game consoles
  • iPods and other MP3 players

Mack, established in 1938 in the United States, has grown to be one of the largest extended care companies in the world and is backed by General Fidelity Insurance, a wholly-owned subsidiary of the $1.7 triliion-strong Bank of America. 

"This is a sensational add on product for

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Mack

Former Camera Action operations manager Glynn Lavender is now in the extended warranties business.

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