Kids star in photo gifts

Special Feature: Photo gifts

Personalised photo gifts, particularly for children, are among the fastest-growing segments of the creative imaging market with an ever-increasing range of money-making opportunities for retailers.

Brisbane-based K.I.D Productions, the exclusive distributor and manufacturer for Pixfusion and Kideo brand products in Australia and New Zealand,  (trading as Kideo Australia), has seen a huge increase in the popularity of personalised and licensed photo gifts, ranging from DVDs to bracelets and handbags, according to the company’s Grant Benson.

The company distributes a range of personalised and licensed DVDs through its existing channels, which have been established through its parent companies Photo Creations and Kids Music Box, both of which already specialise in personalised photo and audio multi- media products.

The company’s in-store software Retail Production Suite allows retailers to produce on-demand photo personalised DVDs, featuring animated characters such as Dora The Explorer, Spider-Man and Care Bears.