ACME MADE fashions new 2am collection
Maxwell International has released a new range of ACME MADE camera cases aimed at fashion-minded consumers.
The 2am collection of “stylish and chic” camera bags and cases consists of the Bowler Bag for SLR cameras ($49.95 RRP), the SLIP in a pouch size for compacts ($19.00 RRP) or a sleeve size for SLRs ($36.00) , the Sleek Case ($29.00 RRP) and the Pillow Case ($34.00 RRP) for point-and-shoot cameras. All new products are in store now.
"The rapid growth of the camera accessories market enables ACME MADE to offer value-priced bags in a premium-positioned exclusive line of designer product. The new brand will especially enhance our offering to the fashion-conscious segment of this market - the discerning female buyer, who will be looking for these products in prestige retail outlets," said Maxwell senior product marketing manager Paul Gibbs.
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The Female Market is the focus of the current issue of Photo & Imaging News with in-depth articles explaining ‘what women really want’ when it comes to cameras and photo merchandise. There’s also a story on international online service ScanMyPhotos plus our regular columns from Glynn Lavender and First Retail’s Chris Wilkinson.
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