Bill McCurry Returning to Australia for PMA Convention

Bill McCurry, one of the world’s most popular retail expert speakers, will return to Australia for this year’s PMA photo dealer convention in Melbourne. Talking on the subject of how to unlock the hidden dollars in your business, Bill Mc Curry will be joined by Maxwell’s John Swainston to help reveal the profit potential in the information available in a typical business.
 
Claiming that information is money if you know how to find it, Bill and John will show conference delegates where to dig for the gold. This talk will make numbers seem exciting and come alive and show how to turn numbers and data into pictures of increased profits
Said PMA Director Peter Rose, “Bill McCurry doesn't look at marketing the way everyone else does. He often takes a different slant on things, the result of standing back and throwing away preconceived notions. “

McCurry is the author of several super business resources, including Guerilla Marketing for the Imaging Industry, Guerilla Managing For The Imaging Industry, Digital Guerrilla Marketing and the new It's Your People... Really!
 
His sessions at conventions and conferences such as Photo Marketing Association, Ohio Florists' Association, Digital Imaging Marketing Association and Professional Picture Framers' Association are among the best-attended events at those shows.
 
The session is sponsored by Maxwell International Australia.  The PMA Conference is held in conjunction with the PMA Australia Digital Life Expo, 4th-6th June at the Melbourne Exhibition and Convention Centre.
 
All in the industry, whether they are a retailer, distributor, photographer or someone with a business connection to the imaging business, are welcome to attend.
 
For full details on registration and how to obtain free admission to the largest photo imaging equipment and materials show in the Southern Hemisphere, please go to www.pmaaustralia.com.au.