Brand Strategy 'How to' Videos now on PMA TV

Get quick insight on how to connect with customers and build a strong brand with PMA TV. For the next four weeks, PMA TV is launching new videos summarizing key points from the DIMA Brand Boot Camp with Glenn Omura.

In the first video, entitled “Brand Power,” Omura introduces contemporary approaches to successful brand growth strategies and how they can be the saving grace for the imaging industry. This summary will lay the groundwork to “reinvent” yourself in the minds of customers.

Other sessions worth another look:

•    Guy Kawasaki shows how to use Twitter as a weapon
•    Peter Sheahan leads a discussion on photo retail success
•    George Whalin highlights 25 "retail superstars"
•    Bill McCurry returns with PMA 2010 Retailer Hot Picks
•    Phil Gresham and Gaby Mullinax unite to share photo gifting ideas

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